Super Dragon Ball Heroes continued its tradition of delivering exclusive promotional cards through special campaigns in 2023. The Ultra God Mission 10 set, particularly the Girls Campaign subset, represented the ongoing evolution of this Japanese-exclusive trading card game, which has maintained a devoted collector base by offering artwork and character selections that appeal beyond the standard competitive card pool. Bulma appears here as part of a campaign celebrating female characters from the Dragon Ball universe. Collectors are drawn to these character-focused promotional releases for their unique illustrations and the opportunity to represent beloved supporting characters who rarely receive premium card treatments in mainstream sets.