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Columbia Pictures released the live-action Scooby-Doo in June 2002, bringing Hanna-Barbera's beloved animated franchise to theaters for the first time in feature form. Directed by Raja Gosnell and produced by Warner Bros. in association with Village Roadshow, the film became a significant summer release, drawing audiences who had grown up with the Saturday morning cartoon and introducing the characters to a new generation.
This cell captures the title card "When Ghosts Say Boo," rendered three times across the strip against a black background with a green glowing energy burst — a visual motif drawn directly from the trailer's supernatural atmosphere. The repeating frame sequence preserves a rare glimpse of the promotional campaign's graphic identity as it appeared in 35mm theatrical presentation.