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Warner Bros. distributed Pokémon: The First Movie in North America in November 1999, adapting the Japanese theatrical release that had arrived a year earlier. The film marked the peak of the late-1990s Pokémon phenomenon, translating the television and trading card craze into a feature-length theatrical event that became one of the highest-grossing anime films released in the West at that time.
This cell captures Mew, the elusive Mythical Pokémon whose presence anchors the film's central conflict. Rendered as a luminous magenta orb against a deep, shadowed background, Mew appears in the trailer's atmospheric introductory sequence — a deliberate visual choice that preserves the character's mystery before the full story unfolds.